Cosco Kids

As part of the larger site redesign encompassing four Dorel Juvenile brands, I played a key role in the rebranding initiative for Cosco Kids. As the lead digital designer, my responsibilities included transforming our collaboratively developed concepts into tangible assets. This involved creating a digital style guide, designing templates for landing pages, email, social media channels, and establishing our digital store presence on platforms such as Amazon, Walmart, Target, and Safety 1st. Our direct-to-consumer channel would remain on Safety 1st until the site redesign is fully completed.

Role
Lead Digital Designer

Client
Dorel Juvenile

Tools
Adobe Suite, Figma, Amazon Seller Central, Salsify, Magento